Cycle Pure Agarbathies presents Sampoorna Lakshmi Pooja Pack.

Bring home the Goddess of Wealth with Sampoorna Lakshmi Pooja Pack

A complete kit allowing you to perform Lakshmi Pooja in its true form with utmost reverence


Sampoorna Lakshmi Pooja

Mysuru, 31st October, 2015: Cycle Pure Agarbathies, world’s largest incense stick manufacturer today launched its Special Diwali Pooja Kit. Named Sampoorna Lakshmi Pooja pack, the kit offers discerning customers an opportunity to celebrate the festival in its true traditional form.


Specially designed under the guidance of purohits the Sampoorna Lakshmi Pooja Pack contains all the 30 essential elements to perform Lakshmi pooja. It has thoranam, cup sambrani, agarbathi holder, deepam, peetha for Ganesh, peetha for Lakshmi, rangoli, rangoli stencil, pooja akshataa, haridraa, kumKumam, gandha tablets, dhoopam, pugi phala, gejje vastram (large), gejje vastram (Small), kanchuki, yagnopavita for Lakshmi, kajjala, aabharanam, karpooram, karpooram Aarti Holder,  ganga jal, kankana  soubhagya alankaraa (Mangalyaa, Bangles, Kumkum & Haridraa) and Nose stud. A detailed Do-it-Yourself kit; it has an audio CD, instructional manual and idols of Goddess Lakshmi & Ganesha. The audio CD and booklet offers devotees step by step guidance in English and other regional languages on how to perform the pooja. It also has shlokas and Shri Lakshmi Ashtottarashata Naamaavali assisting its recitation.


Commenting on the pooja kit, Mr. Arjun Ranga, Managing Director, Cycle Pure Agarbathies, said, “At Cycle Pure Agarabthies we have always believed in being an integral part of our customer’s lives. Innovative offerings like Sampoorna Lakshmi Pooja Kit are an extension of this philosophy of fostering reverence and respecting traditions.”


Developed based on scriptures, we are confident the pooja pack will not only help our discerning customer to celebrate the occasion in the most pious and traditional way, it will  also allow them to educate their younger ones on the nuances  of the festival and encourage them to appreciate our rich culture.” added Mr. Arjun Ranga.


A comprehensive kit, the Sampoorna Lakshmi Pooja Pack can be purchased from RangSugand or online at Customers buying from can avail a special discount of 18% on their purchase.Lakshmi Pooja is an important ritual performed during the festival of Diwali. It is performed to invite Goddess Lakshmi at home. Prayers are offered to the Goddess, so that the year is filled with peace, wealth and prosperity.


About Cycle Pure Agarbathies

‘Cycle Pure Agarbathies’ is the flagship brand of Mysuru-based NR Group, the world’s largest incense stick manufacturer. It has the largest market share in India and has established itself as a major incense product exporter. Established with the vision to satiate the incense needs of the customer’s ‘Cycle Pure Agarbathies’ has wide array of products in its portfolio. In the premium category it serves customer through brands like Woods, Yagna, Dasara, Golden Flora, Eco — Ever classic originals and Lia. Three-in-One is the marquee brand and Rhythm, Good Luck, Bansuri, Godhuli, Sandalum, Heritage, Vasu 100, Morning Glory and Natya Kesari are some of the regular brands. Cycle Pure Agarbathies also caters to their discerning customers who look for Masala agarbathies with Pushkarni, Om Shanthi and Parampara.


About NR Group

The Mysuru-based NR Group was founded by Shri N. Ranga Rao in 1948. A true visionary and philanthropist; Shri. Ranga Rao created the ubiquitous Cycle Pure Agarbathies which has today become the largest selling incense stick brand in the world. From a home-grown enterprise, NR Group has evolved into a successfully run business conglomerate with established presence in India and abroad. The Group has diversified into various business categories like functional air care products (Lia brand of room fresheners and car-fresheners), wellness home fragrance products (IRIS) under Ripple Fragrances and floral extracts (NESSO). The Group is also very committed to its social responsibilities and fulfils them through its charity arm ‘The NR Foundation’. The NR Group today is managed by the third generation of the Ranga family. For more information on the Group, please visit


Media Contacts:

Renu Praveen;; +91 9742279654 |

Sonakshi Murze; ; +91 9742124240