Mercara Downs Golf Club Centenary Celebrations presented by Cycle Pure Agarbathies


Coorg, December 9, 2014: Mercara Downs Golf Club, one of the prestigious Golf clubs in the country today announced that it would be celebrating its 100th anniversary on December 12th,- 13th 2014. Spread over two days, the celebrations will be presented by Cycle Pure Agarabthies.

On the occasion, I K Anil, Captain of the Mercara Downs Golf Club,” This is a landmark achievement for the club and all it’s past and present members and office bearers. I am fortunate to be at the helm of affairs during our centenary celebrations, and I am certain that the next 100 years will see the club grow from strength to strength”

Elaborating on the association, Mr. Arjun Ranga, Managing Director, Cycle Pure Agarbathies said, “India has tremendous talent and it is through greater participation from corporates that we can bring out the best in our country. We at Cycle Pure Agarbathies have extensively supported the game of golf through sponsorship and by organizing national level tournaments. The current association is an extension of our commitment of promoting the game.”

 As part of centenary celebrations, the club will organize a MDGC Centenary Cup, The Sakhamuri Open cup and NR Group Rolling Trophy for Stroke Play Net Champion.  With trophies and giveaways worth 4 lakhs, this competition is expected to attract the best amateur golfers from South India. The event will be on invitation only. Further, in line with the club’s constant endeavor to give back to society and the underprivileged, a portion of the sponsorship raised from the event will be donated to the Kodagu vidyalaya — Opportunity school which continues to help and improve the lives and future of ‘Differently abled’ children and individuals In Coorg.

The centenary celebration will also be marked by the unveiling of the new identity of Mercara Downs Golf Club. The new identity is created in the form of a new classic logo along with a plethora of new facilities and features at the club.  Apart from bringing about a change in the services, MDGC is also planning to make the club a world-class destination course that will play host to professional as well as International tournaments. It will build 18 premium golf villas, which will provide exclusive, luxury living for eternal golf lovers and aficionados.  With the ethos and philosophy of the club in place, it is now time for MDGC to grow from strength to strength, with ‘Rhythm and Grace’.  Further, the club has also decided to work closely with the N R Group (Cycle pure agarbathies) to become a Carbon neutral organization and golf course. This is being done with the objective of preserving the environment that the golf club function in, as well as with the aim of setting a precedent for golf courses across the country to follow sustainable practices with a view of the future.

The event is expected to have an audience of over 1000 people.  The members and the invitees belonging to the cream of society from Coorg, Mysore and Bangalore will be adding charm to the event. Apart from Cycle Pure Agarbathies, the title sponsors, the other key partners of the event are Platinum Sponsors- Murugappa group; Gold Sponsors —Muliya jewellers , SLN  Group , URS Cars mysore- TATA Motors, Vivanta by Taj- Coorg,  Fort Mercara, PernodRicard ;Silver sponsors- Epson, Indian Overseas Bank, Travancore Coffee Company .


12th Dec, 2014

–        DAY 1 of the Mercara Downs Centenary Cup presented by Cycle Pure agarbathies and the Sakhamuri Open 2014

13th Dec, 2014

–        DAY 2 of the Mercara Downs Centenary Cup presented by Cycle Pure agarbathies and the Sakhamuri Open 2014

–        MDGC Centenary Celebrations: Grand finale and Prize distribution

–        Fashion Show by Prasad Bidappa

NR Group’s efforts in promoting sporting talent

Over the years, Cycle Pure Agarbathies has become one of the leading brands to be associated with sports in the country. Their continuous participation in sporting activities have resulted in exciting cricket properties like Red Alert, Third Umpire branding and Milestone branding. Apart from being major sponsors at various cricketing tournaments across the world every year, Cycle Pure Agarbathies had launched the widely popular and successful ‘Pray for India’ campaign covering more than 100 cities during the ICC World Cup in 2011. When KPL was announced, it was felt that a strong association with the tournament will be a rallying point in encouraging and nurturing cricketing talent in the hinterlands of Karnataka, and giving them an opportunity for professional exposure. This strong urge to promote talent resulted in NR Group taking up the franchise of Mysore Warriors.

Their dedicated and continuous focus towards nurturing sporting talent has resulted in them being actively involved in the development of Golf as well. They have been organizing golf tournaments of national repute at regular intervals in and around Mysore, offering aspiring sporting enthusiast a platform to hone their skills as well as to witness and learn from established professionals. Today, NR Golf Championship is one of the most coveted trophies in the region.

About NR Group

The Mysore-based NR Group was founded by Shri N. Ranga Rao in 1948. A true visionary and philanthropist, Shri. Ranga Rao created the ubiquitous Cycle Pure Agarbathies which has today become the largest selling incense stick brand in the world. From a home-grown enterprise, NR Group has evolved in to a successfully run business conglomerate with established presence in India and abroad. The Group has diversified into various business categories like functional air care products (Lia brand of room fresheners and car-fresheners), wellness home fragrance products (IRIS) under Ripple Fragrances, floral extracts (NESSO) and Rangsons Electronics. The Group is also very committed to its social responsibilities and fulfils them through its charity arm ‘The NR Foundation’. The NR Group today is managed by the third generation of the Ranga family. For more information on the Group, please visit


The history of Golf and Coorg goes back a few hundred years, ever since the British introduced it as a sport for leisure and fellowship. With time, the region witnessed the emergence of golf clubs that were rich in tradition and blessed by nature.  Post independence, the sport gained widespread popularity and it soon became the sport of choice for the residents of Coorg.

Nestled amongst the rolling hills in madikeri-Coorg, is the picturesque Mercara downs golf club. It was officially given clearance to operate as a 9-hole golf course in the year 1914, and thereon the club has evolved to become one of the most naturally designed golf courses in this part of the world.

The dawn of the 21st century saw the club transform into it’s current avatar and thus began a new journey, which is bound to rewrite the legacy of the Mercara downs golf club. The year 2000 saw the new clubhouse being built, this was followed by all 18 holes being converted from browns to well contoured greens in 2007.


With an eye for promoting golf at the grass root level, the club has a well-structured development program. To start with, it offers free coaching to anyone below the age of 18 years. The program also features a free coaching policy for all women. This is aided by providing a full time, specialist coach at the club.  The end objective of the club is to ensure that the sport is accessible to anyone with the passion and interest to pursue the game of golf, either for leisure or as a professional sport.

 The MDGC plays host to some of the most unique golf tournaments in the country. It holds the only triangular golf championship in the world by hosting the ‘Coorg Triangular tournament’ for 3 decades. This is followed by the prestigious MDGC open, which has been conducted for 47 years without a break.

The other key tournaments include the Sakhamuri Open, the Army commander’s cup, Civil services cup, and 4 inter-clubs championships amongst many other prestigious tourneys.