~ A unique initiative leveraging cricket to promote and spread awareness

on the need to save Tiger~

                                             Tiger Cup Press Clippings Tiger Cup


Mysuru, November 23, 2016: KSCA Tiger-cup, the inter-school cricket tournament organized by the Cycle Pure Agarbathies, India’s largest and the only Certified Carbon Neutral agarbathi manufacturer played the final match of the series today at SJCE Ground. Among the 14 schools that participated, Marimallapa’s High School, St. Joseph’s High School, Jayalakshmipuram, Abhinava Bharathi High School  and Sadvidya High School qualified for semi-finals leading St. Joseph’s High School, Jayalakshmipuram and Sadvidya High School into finals where Sadvidya High School proved their mettle with a glorious victory. After the tournament Sheshank S Bharadwaj was awarded as the Tiger Player of the tournament for his outstanding performance throughout the series.  Mr. Lingaraja S, Conservator of Forests, Director, BRT Tiger Reserve,  Mr. Pavan Ranga, Co-owner, Mysuru Warriors and Director, NR Group, Mr. Balachandar, Convenor, KSCA, Mysuru Zone and Mr. Joseph Hoover, Cricket Journalist were present at the award ceremony.


The tournament, initiated with the motive to spread awareness for the conservation of the endangered species of Tiger, leveraged on the love for cricket to bring awareness and encourage sustainable development. It was conceptualized by former India batsman Sandeep Patil to help spread the word about wildlife conservation and inclusive sustainable development. The objective of the initiative is to encourage the youth to assist the government, largely including the participation of the forest department, to help conserve our forests and wildlife, especially the Tiger.   Apart from spreading awareness the initiative recognizes meritorious forest watchers and guards.


Speaking about the initiative, Mr. Pavan Ranga, Co-owner, Mysuru Warriors and Director, NR Group said, “At NR Group, we persistently put our efforts towards savings our ecosystem and extend our conscious support to sustainable development. After the success we’ve had last year, we believe cricket is an excellent platform to build community bonding and profess our love and concern to save Tigers via strong community participation. Also, it is an opportunity for the young aspiring cricketers to showcase their skills while supporting a cause.”


In the month of April / May 2016, Tiger Cup tournament was conducted in Bangalore where 103 matches were played at Global Academy of Technology, Rajarajeshwari Nagar and Loyola School Ground, Bannerghatta Road.  In all, 56 teams participated in the category of under-12, under -14 and under -17 for this cause tournament. Cycle Pure Agarbathies, also strengthened their commitment  of conserving the wildlife by donating the amount of Rs. 1 lakh to Mr. Pramod, the forest guard of BRT Tiger Reserve.


Below are the results of the final match played on 23rd November 2016:

St. Joseph’s High School, Jayalakshmipuram VS Sadvidya High School

Toss won by — Sadvidya High School, elected to Bat
– Sadvidya High School — 218/4 in 30 overs

– Sheshank S Bharatwaj — 73 Runs/ 44 Balls not out

– Nayan R — 68 Runs/ 77 Balls

Bowling from St. Joseph’s High School

– Bala Sachit- — 6 Overs, 38 runs, 2 Wickets

– Suhas M P — 6 overs, 33 runs, 1 wicket

– St. Joseph’s High School,  Jayalakshmipura,— 128/10 in 29.1 overs

– Suhas M P — 31 Runs/ 36 Balls — Not Out

– Manoj K.S — 18 Runs/ 31 Balls

Bowling from Sadvidya High School

– Sheshank S Bharwaj — 6 Overs, 28 runs, 4 wicket

– Shreyan S Nayak — 4 overs, 15 runs, 2 wicket

1. Tiger of the Match — Nayan R from Sadvidya

2. Tiger of the Series – Sheshank S Bharwaj — Sadvidya High School

3. Best Batsman — Nishant S from Sadvidya High School

4. Best Bowler — Syed Zahur – Joseph’s High School, Jayalakshmipura

5. Best Fielder — Abhinandan Prasad from Sadvidya high School


About Cycle Pure Agarbathies

The leading manufacturer and exporter of agarbathi, has always nurtured an eco-friendly approach in all its endeavors. Cycle Pure Agarbathies is the only agarbathi company in India   certified as the Carbon Neutral Manufacturer by the UK-based The Carbon Neutral Company — the leading provider of carbon reduction solutions in the World.   A champion of environment friendly practices, the company has set up re-cycle corrugated boxes at relevant units and ensures the usage of natural ingredients that are IFRA certified aroma materials and are not harmful to the environment or health. Cycle Pure Agarbathies has an array of agarbathies in the premium category: Rhythm, Woods, Flute and Three-in-One are the marquee brands. Heritage Agarbathi is its latest offering. For more information on the Group, please visit http://www.nrgroup.co.in/


About NR Group

The Mysuru-based NR Group was founded by Shri N. Ranga Rao in 1948. A true visionary and philanthropist, Shri. Ranga Rao created the ubiquitous Cycle Pure Agarbathies which has today become the largest selling incense stick brand in the world. From a home-grown enterprise, NR Group has evolved into a successfully run business conglomerate with established presence in India and abroad. The Group has diversified into various business categories like manufacturing of functional air care products (Lia brand of room fresheners and car-fresheners), wellness home fragrance products (IRIS) under Ripple Fragrances and floral extracts (NESSO). The Group is committed towards its social responsibilities and fulfils them through its charity arm ‘NR Foundation’. NR Group today is managed by the third generation of the Ranga family. For more information on NR Group, please visit http://www.nrgroup.co.in/


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