Press Release

May 10, 2019

N Ranga Rao and Sons

Cycle Pure Agarbathies unveils “Om Shanthi Puja Pack”

Mysuru, May 10, 2019:Cycle Pure Agarbathies, the most preferred puja brand for millions of households in India from homegrown conglomerate NR Group, launched “Om Shanthi Monthly Puja Pack” catering to all the pooja needs of consumers.

The “Om Shanthi Monthly Puja Pack” has been crafted by the brand to ensure that the consumers have a complete inventory of basic essentials for their daily puja for up to 30 days. The pack includes pooja oil, wicks (bathi), agarbathi, camphor, chandantika, loban, kumkum, turmeric and cup sambrani. This puja pack, which is priced at INR 389 will be available at all the stores, supermarkets and hypermarkets across the nation.

“The Om Shanthi brand is driven towards helping consumers in performing their rituals and traditions with simple and easy products. With the Om Shanthi Monthly Puja Pack, we want to ensure that our consumers have a complete inventory of puja supplies for the entire month. Morning Puja is the best way to start one’s day, and we wish to help our consumers continue our Indian tradition, with utmost ease said Mr. Arjun Ranga, Managing Director, Cycle Pure Agarbathies

The brand has extended its home worship segment with these innovative and user-friendly products.  The latest offering will cater to all the puja needs of the consumers and with pure aromatic experience.  The products are available in the market as well as on the website https://www.cycle.in.

About NR Group

The Mysuru-based NR Group was founded by Shri N. Ranga Rao in 1948. A true visionary and philanthropist, Shri. Ranga Rao created the ubiquitous Cycle Pure Agarbathies which has today become the largest selling incense stick brand in the world. From a home-grown enterprise, NR Group has evolved in to a successfully run business conglomerate with established presence in India and abroad. The Group has diversified into various business categories like functional air care products (Lia brand of room fresheners and car-fresheners), wellness home fragrance products (IRIS) under Ripple Fragrances, floral extracts (NESSO) and Rangsons Technologies. Today it is truly an Agarbathi to Aerospace conglomerate as it is also involved in making parts for defense helicopters.  The organization has largely committed towards social responsibilities and fulfils them, through its charity arm ‘NR Foundation’. NR Group today is managed by the third generation of the Ranga family. For more information on NR Group, please visit http://www.nrgroup.co.in/.